Five decades ago, while at lunch in a South Florida deli, attorneys Mel Greenberg, Robert Traurig, and Larry J. Hoffman, saw an opportunity to establish a new breed of law firm for South Florida; one that mirrored a New York style firm. In 1967, they founded the law firm Greenberg Traurig Hoffman, a quality business law firm where client service and collaboration ruled.
The firm’s cultural strategy attracted the highly ranked attorneys, who were already perceived as leaders in their community. These individuals wanted to join a firm of positive people who valued working together and shared experience and clients for the benefit of all involved.
We address client goals in ever-changing environments through professional matter management and leveraging technology, with a human touch.
As a leader among Am Law 100 firms, we have developed a workforce that welcomes, supports, and reflects the communities we represent. Diversity is welcomed here as an asset.Our diversity enables us to provide our clients with a broad array of perspectives, culture, and creativity. Our commitment to diversity and inclusion has been at the center of our story since our founding, and it has been essential to our and our clients’ success.
As lawyers, we are committed to the principle that all persons are entitled to equal access to justice. The impoverished in our communities are often the least able to navigate or afford the complexities of legal representation. This has an impact beyond individuals to families and communities.
Greenberg Traurig’s commitment to leveraging our platform to serve our communities allows us to give a voice to those in need and maximize the impact of our pro bono efforts.